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This article reviews the evolution of the International Association of Applied Psychology (IAAP) in its centennial year and reflects on future challenges and demands. First, we pay attention to IAAP aspirations and achievements, as reflected in the presidential addresses during the congresses of the association. These documents are important testimonies that show resolute aspirations to serve people and important achievements across the decades. In the second part, we deal with the demands and challenges for applied psychology in the coming years, as well as the opportunities that the Covid-19 pandemic and other societal changes offer the discipline, both as a science and as a profession. The new realities require innovation and transformation of our discipline in order to continue to serve people and society.
Peiró, J. M. (2021). «A century of the International Association of Applied Psychology: aspirations, achievements, and challenges ahead». Applied Psychology Around the World 3, n.º 1: 5-17.